Results Driven.
Depth in experience.
Strategy and planning.
Reach your goalsResearch and Insight.
Driving above-market growthMessaging and Positioning.
Connecting with your audiencesSocial Media.
Strategy and ExecutionCampaign delivery.
Research-led experiencesMedia relations.
Engagement programmesCrisis Management.
Staying in controlOur current clients include
Because we’re only as good as the company we keep.















Meet your Perception A team
We are a team of senior communications practitioners who are experts in our field, working in partnership with clients and providing advice and hands-on support every step of the way.
Phil Anderson
Founder and managing director
Founder and managing director
Founder and managing director
Phil has worked in financial, corporate and consumer PR for 30 years. Before setting up Perception A, he was a Board Director at Citigate Dewe Rogerson.
His focus has primarily been on financial services and technology, and he has extensive experience of the asset management, banking, insurance and digital assets sectors. He has also worked in a variety of other industries including business aviation, retail and med-tech.
Clients include/have included:
Banking: State Street, Investec, HSBC, Barclays, Sainsbury’s Bank, Cambridge & Counties Bank, Redwood Bank and Capital One
Insurance: Mactavish, MetLife, Prudential, Insure&Go, Zurich and Axa
Asset management: Invesco, Hermes, Barings Asset Management, SSgA, Lyxor, NN Investment Partners, Tabula Investment Management, Alpha Real Capital, HANetf and GraniteShares
Wealth management: James Hambro &Partners, Succession Wealth, Brewin Dolphin, SCM Private, Investec Private Bank, Close Wealth Management and Odey Wealth Management
Fintech and digital/crypto assets: Global Blockchain Business Council, Global Digital Finance, Mode, Nickel Digital and Evertas Avaloq, Oxford Risk and Nucoro
Business aviation: Colibri Aircraft, Hawker Beechcraft, Textron Aviation, Global Jet Capital, Nextant Aerospace and Gama Aviation
Phil Anderson
Founder and managing director
Founder and managing director
Phil has worked in financial, corporate and consumer PR for 30 years. Before setting up Perception A, he was a Board Director at Citigate Dewe Rogerson.
His focus has primarily been on financial services and technology, and he has extensive experience of the asset management, banking, insurance and digital assets sectors. He has also worked in a variety of other industries including business aviation, retail and med-tech.
Clients include/have included:
Banking: State Street, Investec, HSBC, Barclays, Sainsbury’s Bank, Cambridge & Counties Bank, Redwood Bank and Capital One
Insurance: Mactavish, MetLife, Prudential, Insure&Go, Zurich and Axa
Asset management: Invesco, Hermes, Barings Asset Management, SSgA, Lyxor, NN Investment Partners, Tabula Investment Management, Alpha Real Capital, HANetf and GraniteShares
Wealth management: James Hambro &Partners, Succession Wealth, Brewin Dolphin, SCM Private, Investec Private Bank, Close Wealth Management and Odey Wealth Management
Fintech and digital/crypto assets: Global Blockchain Business Council, Global Digital Finance, Mode, Nickel Digital and Evertas Avaloq, Oxford Risk and Nucoro
Business aviation: Colibri Aircraft, Hawker Beechcraft, Textron Aviation, Global Jet Capital, Nextant Aerospace and Gama Aviation
Taylor Marriott
Director
Director
Taylor has over 5 years experience in financial, corporate and consumer communications, and has worked across a diverse range of sectors including insurance, banking, asset management, wealth management, technology and business aviation. She gained invaluable experience at two reputable agencies - Citigate Dewe Rogerson (CDR) and FTI Consulting - working alongside Phil at CDR on clients including State Street, Investec, Close Wealth Management, Global Blockchain Business Council, Global Jet Capital and Gama Aviation.
Taylor Marriott
Director
Taylor has over 5 years experience in financial, corporate and consumer communications, and has worked across a diverse range of sectors including insurance, banking, asset management, wealth management, technology and business aviation. She gained invaluable experience at two reputable agencies - Citigate Dewe Rogerson (CDR) and FTI Consulting - working alongside Phil at CDR on clients including State Street, Investec, Close Wealth Management, Global Blockchain Business Council, Global Jet Capital and Gama Aviation.
Anna Upton
Director
Director
Anna has over 15 years' experience in corporate, financial and consumer communications, across a wide range of sectors including financial services, housing, construction, health and not-for-profit organisations. She started out at two award-winning agencies - Lansons and Fishburn Hedges - specialising in media relations for a range of retail and institutional financial services clients including Barclays, Legal & General, Post Office Financial Services, Allianz, Barclaycard, Paragon Bank and Royal London.
She has also successfully managed teams in-house, as Head of External Communications at Clarion Housing Group, the UK's largest housing association and a leading developer, where she led on corporate and financial communications for the Group.
Anna Upton
Director
Anna has over 15 years' experience in corporate, financial and consumer communications, across a wide range of sectors including financial services, housing, construction, health and not-for-profit organisations. She started out at two award-winning agencies - Lansons and Fishburn Hedges - specialising in media relations for a range of retail and institutional financial services clients including Barclays, Legal & General, Post Office Financial Services, Allianz, Barclaycard, Paragon Bank and Royal London.
She has also successfully managed teams in-house, as Head of External Communications at Clarion Housing Group, the UK's largest housing association and a leading developer, where she led on corporate and financial communications for the Group.
Clare Anderson
Director
Director
Clare is a corporate communications expert with over 20 years’ experience of advising at CEO and board-level, with wide-ranging experience in strategy and planning, external and internal communications, issues management, stakeholder engagement and media relations.
She was previously a board director at leading PR agencies Fishburn Hedges and Lansons. Her experience spans many sectors, with a focus on corporate communications and sustainability. She currently supports OneCircle and private equity firm, ADM Capital, which specialises in sustainable farming and food production. Past clients include Shell and TetraPak.
Clare has a wide range of asset management and financial services experience, including the Pension Protection Fund, Tesco Bank, LV, Vanguard, AXA IM, TIME Investments and wealth management disruptors Nutmeg and Investec Click and Invest.
Clare Anderson
Director
Clare is a corporate communications expert with over 20 years’ experience of advising at CEO and board-level, with wide-ranging experience in strategy and planning, external and internal communications, issues management, stakeholder engagement and media relations.
She was previously a board director at leading PR agencies Fishburn Hedges and Lansons. Her experience spans many sectors, with a focus on corporate communications and sustainability. She currently supports OneCircle and private equity firm, ADM Capital, which specialises in sustainable farming and food production. Past clients include Shell and TetraPak.
Clare has a wide range of asset management and financial services experience, including the Pension Protection Fund, Tesco Bank, LV, Vanguard, AXA IM, TIME Investments and wealth management disruptors Nutmeg and Investec Click and Invest.
Gill Wadsworth
Director
Director
Gill is an experienced financial journalist specialising in pensions and investments. She has more than 20 years’ experience in personal finance, institutional investment, asset management and pensions, and has worked for the Financial Times writing and editing for several FT Business titles.
As a journalist, she has also worked for The Economist Intelligence Unit, Evening Standard, Raconteur, Yahoo Finance, Financial News, Pensions Expert, Best Execution and Pensions Insight.
Gill Wadsworth
Director
Gill is an experienced financial journalist specialising in pensions and investments. She has more than 20 years’ experience in personal finance, institutional investment, asset management and pensions, and has worked for the Financial Times writing and editing for several FT Business titles.
As a journalist, she has also worked for The Economist Intelligence Unit, Evening Standard, Raconteur, Yahoo Finance, Financial News, Pensions Expert, Best Execution and Pensions Insight.
Kevan Reilly
Director
Director
Kevan has more than 16 years’ experience in PR as a senior director at Citigate Dewe Rogerson focusing mainly on financial services. Prior to this, he was an award-winning personal finance and business journalist.
His client experience and expertise is in the retail financial market focusing on issue management, media relations, thought leadership campaigns and product launches and he has advised companies including Prudential, MetLife, AKG, AIG Life, HSBC, Consumer Intelligence and Key Retirement.
During a 17- year career in journalism he worked at the Daily Mirror where he was Deputy Business and Personal Finance Editor, and as a City and Business reporter at the national newswire, Press Association.
Kevan Reilly
Director
Kevan has more than 16 years’ experience in PR as a senior director at Citigate Dewe Rogerson focusing mainly on financial services. Prior to this, he was an award-winning personal finance and business journalist.
His client experience and expertise is in the retail financial market focusing on issue management, media relations, thought leadership campaigns and product launches and he has advised companies including Prudential, MetLife, AKG, AIG Life, HSBC, Consumer Intelligence and Key Retirement.
During a 17- year career in journalism he worked at the Daily Mirror where he was Deputy Business and Personal Finance Editor, and as a City and Business reporter at the national newswire, Press Association.
Richard Thomas
Director
Director
Richard has led global marketing & PR teams across the US, LATAM, EMEA, & APAC markets for 25 years.
He created award-winning brands and PR campaigns for leading business aviation companies, including Bombardier, Hawker Beechcraft, Nextant, NetJets, Jet Republic & Stellar Labs.
Richard has significant experience carving out new market segments, leading communications for Nextant when it was awarded Aviation Week’s Laureate Award in 2015 for ‘extraordinary achievements in the global aerospace arena.’
He is a Harvard graduate and Duke MBA with 15 years of experience living & working in the UK & Europe.
Richard Thomas
Director
Richard has led global marketing & PR teams across the US, LATAM, EMEA, & APAC markets for 25 years.
He created award-winning brands and PR campaigns for leading business aviation companies, including Bombardier, Hawker Beechcraft, Nextant, NetJets, Jet Republic & Stellar Labs.
Richard has significant experience carving out new market segments, leading communications for Nextant when it was awarded Aviation Week’s Laureate Award in 2015 for ‘extraordinary achievements in the global aerospace arena.’
He is a Harvard graduate and Duke MBA with 15 years of experience living & working in the UK & Europe.
Maria Tanger
Director
Director
Maria is a marketing and communications specialist with significant private aviation experience. Her experience includes Hawker Beechcraft, Nextant, Hangar 8, Blink and Jet Republic. In addition to PR, she has organized trade shows and UHNW events. She began her communications career in the pharmaceutical industry, and is fluent in French, Portuguese and Spanish. She holds a Master’s degree in Marketing from ESPM Rio.
Maria Tanger
Director
Maria is a marketing and communications specialist with significant private aviation experience. Her experience includes Hawker Beechcraft, Nextant, Hangar 8, Blink and Jet Republic. In addition to PR, she has organized trade shows and UHNW events. She began her communications career in the pharmaceutical industry, and is fluent in French, Portuguese and Spanish. She holds a Master’s degree in Marketing from ESPM Rio.
Rachel Smith
Team Assistant
Team Assistant
Rachel is our team assistant. She worked at Citigate Dewe Rogerson for 25 years, where she supported Phil, Kevan and other senior executives.
Sarah Jones
Creative & Design
Creative & Design
Sarah is a Graphic Designer with 20 years’ experience. In the last ten years she has specialised in supporting PR and Marketing clients, with corporate, B2B and B2C clients in sectors such as corporate, consumer, technology and financial services. Sarah works on a range of static and digital projects, such as infographics, creative reports and websites, to PowerPoint design and conceptual visuals.
Sarah Jones
Creative & Design
Sarah is a Graphic Designer with 20 years’ experience. In the last ten years she has specialised in supporting PR and Marketing clients, with corporate, B2B and B2C clients in sectors such as corporate, consumer, technology and financial services. Sarah works on a range of static and digital projects, such as infographics, creative reports and websites, to PowerPoint design and conceptual visuals.

Founder and managing director
Phil has worked in financial, corporate and consumer PR for 30 years. Before setting up Perception A, he was a Board Director at Citigate Dewe Rogerson.
His focus has primarily been on financial services and technology, and he has extensive experience of the asset management, banking, insurance and digital assets sectors. He has also worked in a variety of other industries including business aviation, retail and med-tech.
Clients include/have included:
Banking: State Street, Investec, HSBC, Barclays, Sainsbury’s Bank, Cambridge & Counties Bank, Redwood Bank and Capital One
Insurance: Mactavish, MetLife, Prudential, Insure&Go, Zurich and Axa
Asset management: Invesco, Hermes, Barings Asset Management, SSgA, Lyxor, NN Investment Partners, Tabula Investment Management, Alpha Real Capital, HANetf and GraniteShares
Wealth management: James Hambro &Partners, Succession Wealth, Brewin Dolphin, SCM Private, Investec Private Bank, Close Wealth Management and Odey Wealth Management
Fintech and digital/crypto assets: Global Blockchain Business Council, Global Digital Finance, Mode, Nickel Digital and Evertas Avaloq, Oxford Risk and Nucoro
Business aviation: Colibri Aircraft, Hawker Beechcraft, Textron Aviation, Global Jet Capital, Nextant Aerospace and Gama Aviation

Phil Anderson
Founder and managing director
Phil has worked in financial, corporate and consumer PR for 30 years. Before setting up Perception A, he was a Board Director at Citigate Dewe Rogerson.
His focus has primarily been on financial services and technology, and he has extensive experience of the asset management, banking, insurance and digital assets sectors. He has also worked in a variety of other industries including business aviation, retail and med-tech.
Clients include/have included:
Banking: State Street, Investec, HSBC, Barclays, Sainsbury’s Bank, Cambridge & Counties Bank, Redwood Bank and Capital One
Insurance: Mactavish, MetLife, Prudential, Insure&Go, Zurich and Axa
Asset management: Invesco, Hermes, Barings Asset Management, SSgA, Lyxor, NN Investment Partners, Tabula Investment Management, Alpha Real Capital, HANetf and GraniteShares
Wealth management: James Hambro &Partners, Succession Wealth, Brewin Dolphin, SCM Private, Investec Private Bank, Close Wealth Management and Odey Wealth Management
Fintech and digital/crypto assets: Global Blockchain Business Council, Global Digital Finance, Mode, Nickel Digital and Evertas Avaloq, Oxford Risk and Nucoro
Business aviation: Colibri Aircraft, Hawker Beechcraft, Textron Aviation, Global Jet Capital, Nextant Aerospace and Gama Aviation

Taylor has over 5 years experience in financial, corporate and consumer communications, and has worked across a diverse range of sectors including insurance, banking, asset management, wealth management, technology and business aviation. She gained invaluable experience at two reputable agencies - Citigate Dewe Rogerson (CDR) and FTI Consulting - working alongside Phil at CDR on clients including State Street, Investec, Close Wealth Management, Global Blockchain Business Council, Global Jet Capital and Gama Aviation.

Taylor Marriott
Taylor has over 5 years experience in financial, corporate and consumer communications, and has worked across a diverse range of sectors including insurance, banking, asset management, wealth management, technology and business aviation. She gained invaluable experience at two reputable agencies - Citigate Dewe Rogerson (CDR) and FTI Consulting - working alongside Phil at CDR on clients including State Street, Investec, Close Wealth Management, Global Blockchain Business Council, Global Jet Capital and Gama Aviation.

Anna has over 15 years' experience in corporate, financial and consumer communications, across a wide range of sectors including financial services, housing, construction, health and not-for-profit organisations. She started out at two award-winning agencies - Lansons and Fishburn Hedges - specialising in media relations for a range of retail and institutional financial services clients including Barclays, Legal & General, Post Office Financial Services, Allianz, Barclaycard, Paragon Bank and Royal London.
She has also successfully managed teams in-house, as Head of External Communications at Clarion Housing Group, the UK's largest housing association and a leading developer, where she led on corporate and financial communications for the Group.

Anna Upton
Anna has over 15 years' experience in corporate, financial and consumer communications, across a wide range of sectors including financial services, housing, construction, health and not-for-profit organisations. She started out at two award-winning agencies - Lansons and Fishburn Hedges - specialising in media relations for a range of retail and institutional financial services clients including Barclays, Legal & General, Post Office Financial Services, Allianz, Barclaycard, Paragon Bank and Royal London.
She has also successfully managed teams in-house, as Head of External Communications at Clarion Housing Group, the UK's largest housing association and a leading developer, where she led on corporate and financial communications for the Group.

Clare is a corporate communications expert with over 20 years’ experience of advising at CEO and board-level, with wide-ranging experience in strategy and planning, external and internal communications, issues management, stakeholder engagement and media relations.
She was previously a board director at leading PR agencies Fishburn Hedges and Lansons. Her experience spans many sectors, with a focus on corporate communications and sustainability. She currently supports OneCircle and private equity firm, ADM Capital, which specialises in sustainable farming and food production. Past clients include Shell and TetraPak.
Clare has a wide range of asset management and financial services experience, including the Pension Protection Fund, Tesco Bank, LV, Vanguard, AXA IM, TIME Investments and wealth management disruptors Nutmeg and Investec Click and Invest.

Clare Anderson
Clare is a corporate communications expert with over 20 years’ experience of advising at CEO and board-level, with wide-ranging experience in strategy and planning, external and internal communications, issues management, stakeholder engagement and media relations.
She was previously a board director at leading PR agencies Fishburn Hedges and Lansons. Her experience spans many sectors, with a focus on corporate communications and sustainability. She currently supports OneCircle and private equity firm, ADM Capital, which specialises in sustainable farming and food production. Past clients include Shell and TetraPak.
Clare has a wide range of asset management and financial services experience, including the Pension Protection Fund, Tesco Bank, LV, Vanguard, AXA IM, TIME Investments and wealth management disruptors Nutmeg and Investec Click and Invest.

Gill is an experienced financial journalist specialising in pensions and investments. She has more than 20 years’ experience in personal finance, institutional investment, asset management and pensions, and has worked for the Financial Times writing and editing for several FT Business titles.
As a journalist, she has also worked for The Economist Intelligence Unit, Evening Standard, Raconteur, Yahoo Finance, Financial News, Pensions Expert, Best Execution and Pensions Insight.

Gill Wadsworth
Gill is an experienced financial journalist specialising in pensions and investments. She has more than 20 years’ experience in personal finance, institutional investment, asset management and pensions, and has worked for the Financial Times writing and editing for several FT Business titles.
As a journalist, she has also worked for The Economist Intelligence Unit, Evening Standard, Raconteur, Yahoo Finance, Financial News, Pensions Expert, Best Execution and Pensions Insight.

Kevan has more than 16 years’ experience in PR as a senior director at Citigate Dewe Rogerson focusing mainly on financial services. Prior to this, he was an award-winning personal finance and business journalist.
His client experience and expertise is in the retail financial market focusing on issue management, media relations, thought leadership campaigns and product launches and he has advised companies including Prudential, MetLife, AKG, AIG Life, HSBC, Consumer Intelligence and Key Retirement.
During a 17- year career in journalism he worked at the Daily Mirror where he was Deputy Business and Personal Finance Editor, and as a City and Business reporter at the national newswire, Press Association.

Kevan Reilly
Kevan has more than 16 years’ experience in PR as a senior director at Citigate Dewe Rogerson focusing mainly on financial services. Prior to this, he was an award-winning personal finance and business journalist.
His client experience and expertise is in the retail financial market focusing on issue management, media relations, thought leadership campaigns and product launches and he has advised companies including Prudential, MetLife, AKG, AIG Life, HSBC, Consumer Intelligence and Key Retirement.
During a 17- year career in journalism he worked at the Daily Mirror where he was Deputy Business and Personal Finance Editor, and as a City and Business reporter at the national newswire, Press Association.

Richard has led global marketing & PR teams across the US, LATAM, EMEA, & APAC markets for 25 years.
He created award-winning brands and PR campaigns for leading business aviation companies, including Bombardier, Hawker Beechcraft, Nextant, NetJets, Jet Republic & Stellar Labs.
Richard has significant experience carving out new market segments, leading communications for Nextant when it was awarded Aviation Week’s Laureate Award in 2015 for ‘extraordinary achievements in the global aerospace arena.’
He is a Harvard graduate and Duke MBA with 15 years of experience living & working in the UK & Europe.

Richard Thomas
Richard has led global marketing & PR teams across the US, LATAM, EMEA, & APAC markets for 25 years.
He created award-winning brands and PR campaigns for leading business aviation companies, including Bombardier, Hawker Beechcraft, Nextant, NetJets, Jet Republic & Stellar Labs.
Richard has significant experience carving out new market segments, leading communications for Nextant when it was awarded Aviation Week’s Laureate Award in 2015 for ‘extraordinary achievements in the global aerospace arena.’
He is a Harvard graduate and Duke MBA with 15 years of experience living & working in the UK & Europe.

Maria is a marketing and communications specialist with significant private aviation experience. Her experience includes Hawker Beechcraft, Nextant, Hangar 8, Blink and Jet Republic. In addition to PR, she has organized trade shows and UHNW events. She began her communications career in the pharmaceutical industry, and is fluent in French, Portuguese and Spanish. She holds a Master’s degree in Marketing from ESPM Rio.

Maria Tanger
Maria is a marketing and communications specialist with significant private aviation experience. Her experience includes Hawker Beechcraft, Nextant, Hangar 8, Blink and Jet Republic. In addition to PR, she has organized trade shows and UHNW events. She began her communications career in the pharmaceutical industry, and is fluent in French, Portuguese and Spanish. She holds a Master’s degree in Marketing from ESPM Rio.

Rachel is our team assistant. She worked at Citigate Dewe Rogerson for 25 years, where she supported Phil, Kevan and other senior executives.

Sarah is a Graphic Designer with 20 years’ experience. In the last ten years she has specialised in supporting PR and Marketing clients, with corporate, B2B and B2C clients in sectors such as corporate, consumer, technology and financial services. Sarah works on a range of static and digital projects, such as infographics, creative reports and websites, to PowerPoint design and conceptual visuals.

Sarah Jones
Sarah is a Graphic Designer with 20 years’ experience. In the last ten years she has specialised in supporting PR and Marketing clients, with corporate, B2B and B2C clients in sectors such as corporate, consumer, technology and financial services. Sarah works on a range of static and digital projects, such as infographics, creative reports and websites, to PowerPoint design and conceptual visuals.
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